Sony Keeps PlayStation 6 Price and Launch Window Open Amid DRAM Uncertainty

Quick Report

Sony has confirmed in an investor call that it has not finalized either the PlayStation 6 launch timing or pricing, despite months of leak-driven speculation around both. CEO Hiroki Totoki said the company is still monitoring market conditions, with memory supply expected to remain constrained into FY2027.

This reinforces how strongly memory costs are shaping console strategy across the market. TechPowerUp notes similar cost pressure around rival platforms, while Sony recently raised PS5 pricing under broad economic justification, a move many observers have linked to higher DRAM costs and related bill-of-material pressure.

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