Apple Unveils MacBook Neo Starting at $599 With A18 Pro

Quick Report

Apple has introduced MacBook Neo as a lower-cost Mac entry point, starting at $599 in the U.S. (and $499 for education), with pre-orders opening immediately and retail availability set for March 11. The new model is built around the A18 Pro chip and a 13-inch Liquid Retina display.

Apple positions MacBook Neo for mainstream workloads such as web, productivity, and media, while also emphasizing on-device AI features through Apple Intelligence. It includes a 1080p FaceTime camera, dual microphones, dual side-firing speakers, Magic Keyboard, Multi-Touch trackpad, Wi-Fi 6E, Bluetooth 6, and two USB-C ports.

Apple also frames the system around sustainability targets, citing 60% recycled content, 90% recycled aluminium, and 100% fibre-based packaging. The company highlights up to 16 hours of battery life and availability in blush, indigo, silver, and citrus finishes.

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Source(s)

  • TPU